1.Who We Are

Lion Printer is a leading global manufacturer of innovative wall and floor printer machine. Our website (lionprinter.com) serves as a resource hub for our products, where you can explore features, request pricing, and book live demos.

Your privacy is critically important to us. At Lion Printer, we are committed to being transparent about how we collect, use, and protect your personal information in compliance with regulations like the GDPR and CCPA.

2.Information We Collect

We collect information to provide and improve our services. This includes:

• Contact Details: Your full name, email address, phone number, and country.
• Business Information: Your company name and industry.
• Inquiries & Requests: Details about your project, product interests, and any information you submit through forms (e.g., "Request a Quote," "Become a dealer," "Book a Demo").

• Technical Data: Your IP address, device type, browser information, and operating system.
• Usage Data: Pages you visit, time spent on pages, clickstream data, and the website that referred you to us.
• Cookies and Tracking: We use cookies and similar technologies via services like Google Analytics, Meta Pixel, and TikTok Pixel to understand user behavior. For detailed information, please see our dedicated Cookie Policy.

3.How We Use Your Information (Purposes & Legal Bases)

We use your information for the following purposes, relying on the legal bases of contract performance, legitimate interest, and your consent where applicable:

• To Fulfill Your Requests: To respond to your inquiries, provide quotes, schedule demos, and deliver customer support (Legal Basis: Contract).
• Product & Service Improvement: To recommend suitable wall printing machines and continuously enhance our website performance and user experience (Legal Basis: Legitimate Interest).
• Marketing & Analytics: To analyze market trends for our wall printers, run targeted advertising campaigns, and measure campaign effectiveness. This includes personalized ads on platforms like Google and TikTok (Legal Basis: Consent, where required by law).
• Legal Compliance: To comply with our legal obligations.

We do not and will not sell your personal data to third parties.

4.Your Privacy Rights (GDPR & CCPA Compliance)

You have control over your personal data. Depending on your location, you may have the right to:

• Access: Request a copy of the personal data we hold about you.
• Rectification: Correct inaccurate or incomplete data.
• Erasure ("Right to be Forgotten"): Request deletion of your personal data.
• Restriction of Processing: Limit how we use your data under certain circumstances.
• Data Portability: Receive your data in a structured, machine-readable format.
• Object to Processing: Object to our use of your data based on legitimate interests.
• Withdraw Consent: Withdraw your marketing consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
• Opt-Out of Sale/Sharing (CCPA): Instruct us not to "sell" or "share" your personal information (as those terms are defined under CCPA).

To exercise any of these rights, please Contact US at support@lionprinter.com. We will respond to your request in accordance with applicable law.

5.Data Sharing & International Transfers

We only share your data with trusted third-party service providers under strict contractual terms that guarantee its protection:

• CRM & Marketing Platforms: (e.g., HubSpot, Mailchimp) for communication and customer management.
• Analytics Providers: (e.g., Google, Meta, TikTok) to understand website traffic and usage.
• Website Utilities: (e.g., Calendly for scheduling, Elementor for site functionality).

As a global company, your data may be transferred to and processed in countries outside of your home country, including China. We ensure all such transfers are protected by appropriate safeguards, such as Standard Contractual Clauses (SCCs) approved by the European Commission.

6.Data Security & Retention

We implement robust technical and organizational measures to protect your data against unauthorized access, alteration, or destruction. These include encryption, access controls, and secure servers.

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.

7.Children's Privacy

Our services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you are a parent or guardian and believe your child has provided us with information, please Contact US, and we will take steps to delete it.

8.Changes to This Policy

We may update this Privacy Policy from time to time. The "Effective Date" at the top will indicate when it was last revised. We encourage you to periodically review this page for the latest information on our privacy practices.

9.Contact Us

If you have any questions, concerns, or wish to exercise your rights regarding this Privacy Policy or your data, please do not hesitate to reach out:

• Email: sales@lionprinter.com
• Postal Address:Room 1504, Building 2, Pingjiang Street No. 21, Jiangbei New Area, Nanjing City, Jiangsu Province